Políticas públicas brasileiras de incentivo a internacionalização de micro e pequenas empresas (2004-2018)

Abstract

This study analyzes the brazilian public politics in the scope of external trade as a tool to help the insertion of micro and small businesses in the international market. For better understanding of the subject were addressed different theoretical reflections referring to the process of internationalization, as well as observed the main motives that lead entrepreneur the seek insertion in the external market and the challenges faced during these process. Therefore, the paper aims to understand the role of the Estate in the international insertion of brazilian micro and small businesses. With it there were addressed the main public politics about the subject in the period between 2004 and 2018. Based on that, the study observed the main institutions that act promoting brazilian external trade based on the tripod: funding, market access and qualification. In order to enable the qualitative analyses, there were made interviews with institutions operating in the settings of brazilian public politics to understand the governmental actions, such as: Banco do Brasil, Confederação Nacional da Indústria, Federação das Indústrias do Distrito Federal and Ministério da Economia. The analysis reveals that public politics play a relevant role in the process of internationalization but the actions of the entrepreneurs are also fundamental, in face of the obsolete external culture seen in Brazil, what impacts in the entrepreneurs’ interests and actions. Furthermore, it’s understood that there would be greater benefit with improvement in the articulation between the acting organizations and development of tools to measure the effects of exterior trade’s based public politics.