Gestão de riscos na internacionalização de empresas: um estudo de caso do alambique cambéba

Abstract

This article aims to assess the importance of Risk Management in the process of expanding companies in global markets, thus demonstrating the interrelations between project management and company internationalization. For that, a bibliographical review of the main concepts and strategies was carried out to better understand these themes. As a focus of this research, a case study of Alambique Cambéba Company was carried out, in which the importance of Risk Management in the internationalization process of Brazilian companies is evident. It is also concluded that the risk management proposed in the PMI methodology can reduce risks and enhance the internationalization process in Brazilian companies.