A música norte-americana como elemento de análise da sociedade civil dos Estados Unidos no século XXI: como as divas pop influenciam na sociedade

Abstract

The present study aims to analyze American Pop Music divas' influence and their contribution for the cultural socio-political construction of the 21th century citizen, based on Joseph Nye’s Soft Power theory. Furthermore, from a historical perspective, this study searches into moments where the phonographic industry was held as a “power symbol” for international relations. Therefore, the study of the United States as a power center appeared necessary, starting with the analysis of USA’s ascension process and their establishment as a great power on music industry. It is also essential to highlight how Human Rights' standards evolved globally, exposing the current connection between huge American artists and the promotion of Human Rights on social media. From the detailed analysis of the alleged subjects, it is intended to emphasize how celebrities’ influence has an effect on relevant debates about civil society, human rights and social movements, alongside their impacts.